Share testimonials about your product or service if you have them. (if you don't have them, ask your customers for feedback!) Ebay sellers have the feedback area which shares customer responses and testimonials. If you're selling on Ebay, it's a good idea to place some testimonials within your listing. If you're selling something from your own website, it's good to place some testimonials in key places throughout your website. It's a known fact, people make decisions based on what others before them have done. If your potential customer sees what others think of your product or service, they feel safer in completing a transaction with you. Reading a testimonial can often get a customer off the fence when they really like what you're offering, but aren't sure whether they're ready to make the ultimate decision to buy.
InJoy,
Jai
Author of Marketing Miracle Phrases
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