Tuesday, December 18, 2007

Marketing Tip - Use Creative Buzz Words in Your Title or Subject Line

Usually when selling on the internet, we have a title line or subject line with which to catch a potential customer's interest. That title line is the first thing someone sees - so it had better be good!

In addition to keeping my book Marketing Miracle Phrases handy, I have a list of what I call BUZZ WORDS which I use to put a little more hooplah in my title lines. Buzz words are adjectives that dress up an otherwise blah and mediocre text. I have my buzz words printed and in my drawer right beside me while I’m doing listings on Ebay or any other site which requires a title line. If I get stuck on what word I wish to use that accurately describes what I am listing, I’ll just pull out my list and find one or two that apply. Don’t over do it with the buzz words – one or two per title line is sufficient.

Here’s a list of a few of my favorite buzz words – add your own to it and keep it handy when creating the title lines for the items you sell online: Wonderful, sensational, fabulous, extraordinary, fantastic, unique, exceptional, distinctive, rare, unusual, vivid, bright, glowing, vibrant, stunning, dramatic, striking, dazzling, gorgeous, beautiful, spectacular, impressive, extravagant, tremendous, magnificent, splendid, grand, elegant, chic, lovely, marvelous, great, remarkable, amazing, superb, breathtaking, astonishing, brilliant, unbelievable, incredible.

InJoy,
Jai
Author of Marketing Miracle Phrases

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